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Tales of Click – Click and Mortar Blog

“Welcome to Clickandmortarblog.com”

 

This site is a long time coming. Actually 11 years to be exact. It’s all about small business online and offline. So you made it here and you’re wondering why the name click and mortar?

Well, this is a term that we used in our small business starting around 1996, our second year on the web. Up until the summer of 1995 we operated out of a traditional retail store front, which I referred to as the mortar. We also sold products and services to people living in Alaska and Eastern Washington via our vendor’s catalogs and then the web allowed us to expand and grow even more; selling, shipping, servicing and installing products all over the Pacific Northwest and eventually worldwide.

Now to be quite honest, I’m not sure where the name came from but we used it for years. It just seemed that click and mortar as a term fit with this new world wide web. And yes we were very early adopters on the net, using dial-up and ISDN lines. It’s so different today compared to 1995!

So our hopes are that you’ll really enjoy the content here. Stay tuned, because we have a great line up of articles and information that will hopefully help you grow and enhance your small business. If you want to receive posts via the RSS feed, then please feel free to sign up below.

Next time we’ll talk more about Tales of Mortar and some time in the future we’ll elaborate more on the topic of click.

Enjoy!

Dave Krygier
Publisher